Own product
Pace Audio
My own creative studio and platform for independent musicians: a business website plus the Pace Audio Creative Suite, a connected set of planning and AI-assisted tools for writing, recording and releasing music.
What it does
Pace Audio brings a working studio and a software platform together in one place. The business website presents the audio production, video production and branding services, with a portfolio of releases and music videos. The Creative Suite sits alongside it: SongSpark for shaping song ideas, the Lyric Humaniser for refining lyrics, Studio, Video and Release Planners for organising a project from first session to launch day, and Lexi, an assistant that works across the whole workspace. Market Pulse, a music distribution directory, curated playlists and a resource library round it out. Artists can try the tools without an account, join free, or step up to a paid plan.
Who it was for
Independent artists, bands, producers and creators who want to write, plan and release their music without juggling a dozen separate tools, and businesses looking for production and content support.
The problem
Independent musicians do everything themselves: writing, recording, planning a release, making the video, finding a distributor. The tools for each step live in different places, and most AI music products try to replace the artist rather than support them. Pace Audio is built on the opposite idea: AI should help with ideas, experimentation and writer's block, while the artist keeps their taste and makes the decisions.
My contribution
Pace Audio is my own business, founded in 2012. I built the business website and the Creative Suite, and I run the studio behind them.